Platforms promising complimentary increases in “likes” on Instagram posts represent a subset of online services that attempt to artificially inflate user metrics. These services often operate by exchanging “likes” among users within their network or through automated bot activity, creating a perceived popularity boost for participating accounts.
The appeal of such platforms stems from the desire for increased visibility and perceived social validation on Instagram. Individuals and businesses alike may seek to enhance their profile’s perceived value, potentially leading to increased follower counts and engagement. Historically, these services have emerged alongside the growth of social media marketing, offering a seemingly quick solution to building an online presence, although often with questionable long-term effectiveness and potential risks.
