The acquisition of complimentary, albeit limited, visibility for content published on the Instagram platform is a practice employed by individuals and entities seeking to increase initial audience engagement. For example, a newly established business account might utilize such an offering to provide a perceived boost to their initial posts, potentially attracting further organic interaction.
The perceived value of this initial visibility lies in its potential to seed broader organic reach. Early interaction signals to the platform’s algorithm that the content may be relevant to a wider audience, potentially leading to its display in more users’ feeds. Historically, such strategies have been employed to circumvent the challenges of gaining traction in a competitive digital landscape.