The ability to identify individual viewers of Instagram Reels is not a directly available feature on the platform. While Instagram provides aggregate data on the number of views a Reel receives, it does not disclose the usernames of specific accounts that have watched the content. This functionality differs from features found on other platforms that may offer detailed viewer lists.
This design choice emphasizes content performance metrics over individual viewer identification. The aggregated view count serves as a key performance indicator, allowing creators to assess the overall reach and engagement of their Reels. This data can inform content strategy and help understand audience preferences without revealing individual user data. Historically, Instagram has prioritized user privacy and avoided features that could be perceived as intrusive.