Visually appealing pre-designed layouts intended for use as the foundation of Instagram Stories, offering a range of styles from minimalist to maximalist. These ready-made designs provide a starting point for users to create engaging and branded content. For instance, a user might employ a soft pastel-colored graphic with floral accents as the basis for announcing a flash sale, adding relevant text and product images on top.
The use of such visual aids allows for efficient content creation and maintenance of a consistent brand identity. Their significance lies in their ability to elevate the visual appeal of ephemeral content, improving engagement and brand recall. Historically, users relied on creating these designs from scratch; however, the advent of readily available options has democratized access to polished visuals.